CREATING NEW PERSPECTIVES TO PROMOTE HEALTHY CHOICES

Working with Experts

Published June 26, 2020

 

Hello, my name is Michael Aguilar, President of Innocorp. 

We get many questions about how we develop the Fatal Vision goggles and the goggle’s efficacy in changing people’s attitudes about impairment and impaired driving. In this video, I will be discussing how we develop our simulation googles and our use of experts in that development. We have another video that addresses the efficacy of the Fatal Vision goggles that you’ll find in the here: https://www.fatalvision.com/blog/are-fatal-vision-goggle-products-evidence-based/

With the first Fatal Vision Alcohol simulation goggles, we relied on the opinion of experienced patrol officers telling us what they observed in the behaviors of someone wearing the goggles. We asked them to give us their estimate of the BAC levels associated with the impaired behaviors they were seeing.  We adopted those estimates as a range of BAC levels for the Fatal Vision goggles.  

Our process for developing our other impairment simulation goggles has gotten a lot more involved. The development cycle for a new goggle involves several years of prototyping and testing, working with experts in the field. We aim to provide an accurate representation of the behaviors associated with impairments brought about by different causes. We want customers to have confidence in the demonstrations they are providing their audiences. It is important to us that the information and experiences our customers offer their audiences are an accurate representation of the behaviors of someone under the influence of a particular intoxicant.  

When we developed the concussion goggle, we relied on several experts, including pediatric trauma doctors and practitioners, in concussion recovery. We field-tested the goggles and activities in several different settings to ensure that participants reacted to the experience and materials in ways that we predicted.  

In developing the marijuana goggles, we relied on drug recognition experts, police officers, and community coalition advocates to create a simulation and activities that would resonate with their audiences. Development of the Drowsy and Distracted goggles followed the same process.  

Our opioid goggle was an even more significant undertaking. It took more than three years of development involving teams of experts in opioid addiction and recovery and years of field testing.   

Our aim is always to create an experience that provides an opportunity to reach people in a meaningful way that has a higher chance of positively influencing others’ attitudes and behaviors.  

We still have work to do once we release a product. We solicit feedback from our customers to ensure that our products continue to evolve to meet your needs.  

It’s hard work, but your success in outreach is our mission. 

 

 

 

Michael Aguilar
President

 

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